I was searching for a topic for today’s post.  It is a short week and Thanksgiving to boot.  Just was not sure what topic to get into.  I have been reading Kermit the Frog’s new book.  It is part autobiography, part advice to live by.
One particular chapter deals with having dreams: Inner, Outer, Bigger.  Jim […]

This is part 2 of marketing in an unstable economy.  In this post, we will look at some tips on how you can get more for your marketing buck.  Making your marketing dollars go further in tough times will help you show more return to management, manage lower budgets, and position you well against competitors […]

I came across an excellent study regarding online video.  Some great take aways like keep your programs short (3 minutes or less) and make them funny, music oriented or user generated content for max appeal.  This article came from Marketing Charts.

Change is often feared, yet change is inevitable and all around us. New Media such as social networks, blogs, and other user generated content is big change to many marketing folks. It is often more comfortable to continue a marketing strategy because of its familiarity. After all, to make a change, […]