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Social Networks - Meet CafeMom

In our continuing look beyond MySpace, FaceBook and YouTube, today we look at a social network dedicated to moms.  I was watching the Olympics and I noticed the commercials featuring athletes talking about their moms, and it inspired me to write about CafeMom.

Launched in late 2006, CafeMom is already the largest social-networking/community site for moms and the leading women’s/parenting site on the Internet.  The site boasts more than 120MM pageviews/month and 6MM visits/month.  CafeMom was ranked the #8 fastest-growing site in 2007 by compete.com and has recently won awards from Mashable and AlwaysOn as one of the leading social networking sites.

Moms can connect on shared interests, passions, challenges, and local geography, and have created more than 35,000 groups. Popular groups include pregnancy, raising boys, recipe swap, photo moms, and marriage and relationships. CafeMom features include fully customizable profile pages, friends’ networks, journaling, a widget platform and strong privacy / anonymity controls. CafeMom is focused on creating a great site for moms that is somewhere they can come to get advice, feel supported, make friends or just relax.

CafeMom has also developed a series of cutting edge sponsorship programs that allow leading brands to join the consumer conversation, add value to members’ lives, and get members talking about sponsor brands in an authentic and viral way. CafeMom advertisers include P&G, Walmart, Playskool, Disney, HP, Kraft, General Mills, JCPenney, Johnson and Johnson, Sony, and dozens of others.

If you are looking to reach out to moms, CafeMom is an excellent place to look.

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